A low-margin bookmaker operates with coefficients, which are lower than the percentage of the margin (not more than 4 percent). The margin in these low-margin bookmakers’ odds is usually between 2 percent and 4 percent. Therefore, these bookmakers can offer the highest odds in the world, just like on a betting exchange.
These companies have a narrow action line, which allows them to make money on the opposite outcomes and make regardless of the result
Low margin bookmakers have the largest range of maximum bets and do not lower their maximums. Therefore, they attract professional players, including surebet punters.
One of the main disadvantages of these types of bookmakers is that they do not offer a good live section, while they also only have a smaller selection of odds.
The leaders amongst the low-margin bookmakers are the American company Pinnacle Sports and the Asian betting firm Sbobet.
The opposite of low-margin betting firms are fundamental betting companies and these tend to attract gamblers who do not bet very often. This is because they have a wide action line, which is also apparent in their live section.
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