Major bookmakers usually employ specialists for one sport only, or just one particular championship (in football, basketball, tennis, hockey and other sports).
There are two kinds of leading the live-betting, manual and automatic. However, a specialist should track the change in the odds anyway. In Russia, bookmakers that lead the live-betting manually are Marathon, FON and Betcity. As of the world’s major companies, including Sbobet, Bet365, 188bet, they are largely using the automatic method. Usually, a live analyst is given up to three matches to monitor; he should change the scores and the odds.
Automatic live-betting works on the basis of a program Betradar; i.e. Betradar sends the odds that are ready to use. It is very expensive software. A live analyst just has to monitor the odds and cut them if they climb too high.
Basically, manual live-betting works the same, but a live-analyst sets the odds manually. The main thing is to find a good pre-match betting line, it’s half the battle.
Every company has its own standards to assess a live analyst’s work. On this depends the match he will get to lead. If a live analyst works well, he is more likely to receive a top match, such as Manchester United – Manchester City. Matches like this usually have a big turnover which means the bonus grows respectively.
A live analyst watches matches through a specialized program INPLAY, which has a video broadcast on almost all sports. It is important to be careful in live-betting and identify surebet punters, late betting and corridor players and mark their bets. Such cases are sent to the security department, where such accounts would be cut.
It is unlikely that someone will be able to beat or deceive the company working in accordance with such a strategy; the loss is a matter of time.