Neds was founded by Dean Shannon, a veteran of the Australian betting industry and former CEO of Ladbrokes Australia, in 2017. Since then, Neds has become one of Australia’s most popular betting sites, especially when it comes to racing. Betting with Australia’s newest online bookmaker has been a huge hit, and it’s easy to understand why.
Since 2018 Neds has been acquired and controlled by Ladbrokes’ London-listed parent firm, international betting powerhouse GVC Holdings. This has further skyrocketed the bookie’s reputation in the market. Neds is governed by the Northern Territory Racing Commission and licensed by the Northern Territory Racing Commission under the Number 30 131 436 532. South Australian Gambling Codes of Practice govern gambling operations for South Australian punters.
Although the main focus on Neds is geared towards racings, punters can also enjoy a one-of-a-kind betting experience when it comes to sports betting. Unfortunately, most punters will not be able to take advantage of the fixed odds and Neds bonus because the bookmaker imposes restrictions on creating accounts and accepting bets from residents of specific jurisdictions outside of Australia. These countries are known collectively as “Prohibited Countries”. Some of the countries within the list include:
- Afghanistan
- Algeria
- Anguilla
- Austria
- Belgium
- British Indian Ocean Territory
- The British Virgin Islands
- Bulgaria China
- Colombia
- Czech Republic
- Denmark
- Finland
- France
- Greece
- Philippines
- United Kingdom
- United States Minor Outlying Islands
- The United States of America.
Design, layout, and friendliness of the site/app
The design of the Neds AU site is impressive. You can easily traverse the incredibly large number of marketplaces available, it looks incredible, and its ease of use is unparalleled. Most Neds reviews, we believe, will point out how unique their website design is, as it plays a significant role in the overall betting experience a punter has with the site. All crucial aspects of their betting options are clearly stated on the left-hand side of the page and have a great aesthetic appeal.
The Neds website is clean and modern, with a simple but vibrant color palette that is easy on the eye. The white and orange color palette, with black and dark grey splashes, is simple yet purposefully selected.
Overall, the navigation of the website is simple, and we noticed that everything important is in the appropriate place, with the betting slip and account information in the top right corner, and all of your betting markets on the left. The method of making a bet via the online bet slip is relatively uncomplicated from start to finish, rendering Neds one of the most user-friendly bookies, even for novice punters.
With numerous live betting alternatives available on the sites, punters can genuinely enjoy a one-of-a-kind betting experience. The prominently marked 5 tabs on the Neds left bar include the options:
- Racing
- Sport
- Live-In Play
- How To
This column is followed by a section called “Quick Links,” making finding the important upcoming horse racing and sporting events easier.
Betting on the go is immensely popular in Australia, and every major betting company has recognized this. A quality mobile app is required for a bookmaker to succeed in Australia. By taking note of this demand in the market, Neds has launched its mobile app. However, the app comes with its flaws.
Although the Neds mobile app supports the same colors and features, it seems a little cluttered and hard on the eyes. Moreover, unlike many successful bookmakers, Neds mobile app is slow and takes several minutes to process an operation. This is a major no-go in the world of online betting, where speed is crucial. So if you want a pleasant mobile betting experience, Neds may not be the ideal choice.
If you have an iPhone, iPad, or iPod Touch, you can get the Neds mobile app for free from the App Store. It requires iOS 11.0 or later, and of course, age limits apply. The Neds Android app may be downloaded directly from the betting site and is compatible with most modern Android smartphones. To operate the Neds Android app, your smartphone must be running Android 5.0 (Lollipop) or higher.
Services and live
With Neds, you may wager on a wide range of markets. As far as markets are concerned, there are few restrictions on their website. Be it the Classic football, Aussie rules, Gaelic sports, or even novelty markets, punters have a wide variety of choices. We regard this as a treat for any sports fan, and this is one area in which Neds scores highly.
There is a good selection of sports betting alternatives at Neds, and the odds are some of the finest in Australia, especially for punters who like to wager on underdogs in sports betting. The market of Neds offers sports betting on:
- American Football
- Australian Rules
- Baseball
- Basketball
- Golf
- Cricket
- Boxing
- Darts
- Cycling
- Handball
- Ice Hockey
- Football
As well as a typical sports betting experience, Neds offers betting against Esports events, such as gaming championships like CS:GO – ESL Pro League, CS:GO – Gamers Club Liga Série S, CS:GO – RedZone PRO. They also have Dota2 events, including the Dota 2 – QH Sports Dota. Besides the regular esports events, championships like Valorant – VALORANT Oceania Tour, King of Glory – Honor of Kings, and many others are also offered.
Several punters use Neds because of the availability of horse racing. New Zealand and Australia horse racing bets are available through the site. It is possible to wager on horses in big metropolitan races as well as in regional meets. Aside from that, the features of Neds’ horse racing section are equally excellent and can ensure that punters have the best betting experience ever.
Punters can also enjoy betting on racing markets, including greyhound racing, thoroughbred racing, and harness racing. Along with fantastic odds, Neds offers its customers a wide range of betting tools and services to assist them to win every horse race they wager on. Some of the tools that punters interested in horse racing can get their hands on include:
- Money Tracker
- Featured Bets
- Fluctuations
- Full-Form Guide
- Speed Maps.
Live line
With Neds, you may wager in-play by just picking up the phone. ‘Live-In-Play’ is located in the left menu bar and displays the in-play odds. In addition, Neds’ live betting odds are always up-to-date, and they make it easy to access them on their website. All current and upcoming live-in-play betting events, as well as constantly updated live odds, will be presented on this page.
However, there is no way for Neds or any other online bookmaker in Australia to offer live betting on their website or app because of the Australian gambling odds. Hence the bookie warns that the live betting markets and odds supplied by Neds are “for your entertainment only.” A live bet can be placed over the phone by phoning Neds’ 24-hour betting line.
For various international sporting events, such as MLB and NBA, live-in-play wagering is also offered. Between 7:00 am and 11:00 pm Australian Eastern Standard Time, you can dial 134 777 and play a wager against your choice of event. Our Neds review revealed that the bookmaker’s in-play markets fall short of expectations compared to other Aussie bookmakers.
However, we regret to say that the In-play market in Neds is a big disappointment considering that other competitors offer a greater market to wager against. The shy list of in-play events on the site includes:
- Volleyball
- E-sports
- Tennis
- Table Tennis
- Ruby Union
- Soccer
- Golf
- Ice Hockey
- Darts
- Basketball
- NRL
Live streaming on betting sites has become more of a need than a luxury in the modern world. As a result of the advantages of online gambling, it’s crucial that gamblers feel that they can make and track their bets in one area. Unfortunately, the bookie does not offer live streaming, which is a considerable drawback. In light of the fact that the site sponsors multiple clubs, customers want to see this functionality enabled in the near future.
Freebies, bonuses, and promotions
Unfortunately, due to Australian gambling rules, Neds and all other Australian online betting sites cannot offer punters sign-up bonuses or welcome offers. Furthermore, they are unable to publicize any of their incentives and promotions. Hence you must register and sign in to view what Neds bonus is available to you.
Recently, they have introduced the Neds Punters Toolbox, which has been heavily publicized. The Neds Punters Toolbox, unfortunately, is exclusively available via the mobile app. The app must be downloaded to enjoy its full benefits.
Horse racing bettors can upgrade their betting experience to a whole new level with the help of this feature. For every horse racing bettor, it’s the go-to bundle of features and offers. Six different “tools” make up the Neds Punters Toolbox, targeting different betting situations.
- Fluc Up: Your fixed win bet can increase odds after placing it using the Fluc Up feature. Neds Fluc Up can be utilized to lock in the next greatest price if the fixed odds drift after your original bet is placed.
- Back Up: You can select a second horse as a backup if you believe only one horse can beat your runner. Bonus bets are awarded if the initial bet finishes second to the backup.
- Jump Off: With this tool, Horse racing bets can be called off within a specified time range after the race has started. If your horse is late to the start, this is a great alternative! There is a maximum refund of $500 on the bet.
- Bet Back: It’s possible to get your money back by using the Bet back tool. If your chosen runner finishes 2nd or 3rd in the race, you’ll receive this bonus.
- Extra Head: With this tool, Neds will pay you out like a winner if your horse finishes 2nd by 0.1 lengths or less in certain events.
- Price Boost: Any fixed-odds runner you choose can now be priced higher on eligible races.
Customer care, live chat, email support, and tel call
A reliable and trustworthy bookie earns respect by answering their customer’s inquiries without delay. When comparing Neds’s customer service with other bookmakers, there is no doubt that the new face takes the medal.
An FAQ section is available on Neds AU’s website, as is the case with other betting sites. If the FAQ doesn’t suffice, users can also take advantage of 24/7 live customer support by calling 1300 006 337 or +61 7 3184 9333. Other options include:
- Using the contact forum present online on the site.
- Chatting via the live chat feature for instant replies.
- Emailing via clicking the “email support” present on the footer or direct mailing to support@neds.com.au.
Registration
The sign-up process on Neds is a piece of cake and takes no longer than a few minutes. First, head to the site and click on the ‘join now’ button in the top right corner to sign up. You’ll then be redirected to a page where you can sign up using your PayPal account or go the long route and sign up via your email address. Once you add the basic information on the page, the next step will require a username and a strong password. Following this step, you can set a deposit limit, add your date of birth, mobile number, and residential address.
Note that all information used to sign up will need to be verified using an official ID where your address and name are clearly stated. The required documents can be sent via email or fax and will take 48 hours for the account to be verified.
Financial information
The currency which is accepted by Neds includes Australian dollars. The payment methods which the bookie accepts include:
- Debit Cards
- Credit Cards
- Bank transfer
- PoLi
- BPay
- PayPal
- Flexepin
The minimum bets accepted by the bookmaker are $50 for racing and $20 for sports for on-call bets. On the other hand, the minimum amount accepted for online betting is $0.50. Although Neds offers a wide range of options for depositing cash into your account, the withdrawal method is limited to Neds card , Paypal and good old fashioned bank transfer.
Reliability, integrity, and safety
To trust a new bookmaker, it’s imperative that you do your research before signing up. Neds takes several essential safeguards to ensure that your data is safe regarding bank information and other sensitive information. Some of the security safeguards that Neds uses to protect your personal information are listed below.
- To keep your transactions secure, Neds uses SSL encryption technology. Moreover, account verification guarantees that you are of legal age and that your account is legitimate.
- Paper copies are kept in lockable cabinets or archive rooms with restricted access. To store data, Neds may use third-party data storage providers.
- Neds operations are governed by the Northern Territory Racing Commission and the South Australian Gambling Codes of Practice for South Australians.
What does the site not have?
Since Neds is a newbie in the betting business, there are a few things that can be improved. The presence of a live streaming option on the site is a need of the hour. It’s also essential to improve the in-play betting markets, which are currently underdeveloped. Additionally, more countries could be added to the platform, allowing more punters to take advantage of its services. And Last, by not least, the bookmaker needs to extend its punter toolbox feature to its website users. We also feel this bookmaker would be more attractive to punters if they offered a signup bonus.
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